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When a customer purchases a gift card from your store, GiftCardReminders will enter the recipient into an email drip campaign. The goal is to encourage your gift card recipients to spend their gift card balance, turning your liabilities into revenue.
Exit criteria
When a gift card recipient receives all emails in your campaign, they will no longer receive additional emails about the same gift card. Likewise, if a recipient spends the full gift card balance, they will not receive additional emails about their gift card.
Unsubscribe
If a user unsubscribes from a campaign, they will no longer receive any future emails for that gift card or future gift cards provided by GiftCardReminders.
Basic reporting tools are provided by GiftCardReminders such as revenue from reminders, total gift card liability, number of recipients, and the status of your outstanding gift cards (redeemed, partially redeemed, and unredeemed).
Since GiftCardReminders integrate natively with Shopify gift cards, the existing gift card reporting tools built into Shopify will continue to work.
GiftCardReminders also provides email analytics about the performance of your overall campaign and individual emails in your campaign. This provides you a feedback loop to know how well your emails are performing, how often they are opened, and how much revenue each email brings to your store.
Aggregate analytics